What is place based branding? This is a question our team frequently hears. A place based brand is one you see often in and around your community, and broadly displayed in tourism ads. California, a state known for its sunny days, has a logo with a wave under the state’s name —highlighting that regions oceans and mountain views.Read More
Ever thought: why doesn’t my [insert friend group or workplace] recycle more?
Yes —we have thought that as well. In an office that throws paper everywhere, or in public spaces where trash options are not effectively labeled. We have seen some people refuse to recycle because there are not easy options to do so.Read More
Detroit is on the verge of a resurgence — I have heard many people say this frequently. Discussions on moving to the city, purchasing below market land there, and watching as the property value rises to their benefit. This trend, a result of revitalization, can be beneficial to those who did not grow up in the area. They did not bear witness to the “fall” of the Motor City —a once booming town where most of the residents where employed by the auto industry.Read More
The Seam Social Labs community consists of our partners [read clients], our internal team [full and part time staff], and our Freelance Collective. Each of us are united under a common goal of establishing thriving, human centered communities with cultural character.Read More
We live in the information age, where the internet of things exists, and opportunities to learn are everywhere. However, there are often barriers to information. An email or other data is often given in exchange for white papers or e-books that provide insight that can support your community, organization, or business.Read More